Whàt's New ?

Press, 4 April 1989, Page 18

Whàt's New ?

Lancome’s new foundation, Teint Majeur Creme Poudree, is about to be released in the shops. As the name implies, Teint Majeur is a combination foundation and powder, making use of the company’s latest discovery, “micro-bub-bles.” Adding micro-bub-i bles to a cream foundation achieves! the same sort of effect as adding beaten egg whites to a souffle — a small amount greatly increases the volume, and gives the foundation a light, airy, powdery feel. Applied with a dry sponge, Teint Majeur can be super sheer or velvety smooth for dav or nieht.

The finish is matt and powdered, but the cream base protects the skin from dehydration. Lancome is so pleased with the micro-bubbles’ effects that it has a patent pending on them.

Hot on the heels of the highly successful Lou Lou parfum and eau de parfum, Cacharel has released a complementary perfumed body collection.

The idea of body collections is that a single fragrance can be layered, and need not be disrupted by the smell of a different soap or deodorant. Layering is not only luxurious, but cost-effective, too, as less of the actual parfum is needed for the final step. The Lou Lou range includes a bath or shower gel, a soap, (formulated to repect the skin’s natural Ph balance), a moisturising cream, a moisturising lotion, a dusting powder and a deodorant.

fum or eau de parfum. According to the enthusiastic demonstrators of the range, this should be applied lightly on the pulse points or “wherever madame would like to be kissed.” The woman who inspired Cacharel to create Lou Lou was

The final step is the application of the par-

the original “sex kitten,” Louise Brooks, who was making her name in French silent films in the 19205, 4 (“Pandora’s Box,” by Pabst), — before Bardot was born to inspire the term. The Lou Lou promotional material describes Louise

Brooks as “the symbolic heroine of seduction in its purest form ... both innocent and sensual, amoral and naive.” Thus the perfume is both sensuously oriental and delicately floral, “for a woman more conscious of her existence.”

The promise is for a perfect skin in futui It’s called Future Perfect — the new skin g perfected by Estee Lauder and on sale in Ne Zealand from April 17. The lightweight, fragrance-free, alleq tested gel comes in a blue cylindrical co tainer with a pump dispenser. Among tl special ingredients are liquid crystals, whi< ensure time-released penetration of the gel. The product, which is the result of five yea research, has been created to counteract tl visible effects of ageing by restructuring tl skin’s surface. Clinical results show that after two weei use, the skin’s natural ability to hold water increased by 67 per cent. The appearance . lines and wrinkles decrease and the firmne and elasticity of the skin’s texture improves In short, as the publicity goes, the past forgiven; the present improved and the futui perfect.

We’ve had water-proof mascaras, coloure< mascaras, lash-conditioning mascaras ... Wha next? It’s obvious when you think about, but i took Max Factor’s all-female cosmetics tean to come up the new clear mascara. No-Coloui Mascara acts like a hair gel for the eye-lashes lengthening, separating and shining them. And of course, there is no smudging or caking. It’s fragrance-free, hypo-allergenic and drawing rave reviews in the United States, where i seems stores just can’t get enough of it.