Page 30 Advertisements Column 1

Press, 18 March 1988, Page 30

Eight out of ten of your customers will have read a copy of their local newspaper today But is your advertisement in today’s newspaper? ■ • : ' ' | . I ' I !- Newspapers deliver a mass market j I Newspapers give the unrivalled power to reach 80% or more of consumers over the age of 20 years — and that’s in one single day,; with j just one advertisement. National J Men 20 years + 84%_ research” conducted by AGB: Media Women;2o years + 80% . gives these newspaper readership j Main household shopper 80% results. , j ! Main income earner 84% Consumers use newspapers to make purchasing decisions , Newspapers are the source of information most customers use first to choose which type or brand to and then where to buy it from. •I If . ' " ! U L 111 lli •. ' We can give you information on how many of your customers read their local newspaper. And we can prepare a hard working advertising campaign which is tailored to your needs. Call us now. !jI * ? i The Advertising Manager The Press Private Bag i x CHRISTCHURCH I Telephone 790-940 ; ;j•i: ■ ■ ' .. ■I; ! ) | 'AGB: Media national readership survey 1987.