Chance for fruit
PA Wellington The Chernobyl nuclear disaster created chances for New Zealand fruit, but disrupted the market, the Apple and Pear Board said in its latest market report. "German police withdrew thousands of tonnes of vegetables and fruit from the markets. “While this provided an opportunity for us, it did create confusion and disruption in the market,” the board said. “We have had to ensure
that sales of our fruit are not disadvantaged and New Zealand apples and pears are now endorsed with the wording: Inspected at point of entry and guaranteed free of nuclear radiation.” Sales of New Zealand Cox’s Orange, Gala and Royal Gala continued to move well in spite of a difficult market for Red Delicious, Granny Smith and Golden Delicious. All the planned promotional activities were “up and running.”
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Press, 17 May 1986, Page 3
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135Chance for fruit Press, 17 May 1986, Page 3
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