N.Z. promotion idea adopted
A television-promotion concept established in the United States by a New Zealand firm, Energy Source Television, Ltd, is now being applied in the United States by Australia. Energy Source Television Australia, Ltd, has begun screening a weekly hour-
long magazine-style television programme, “Discover Australia,” on an American cable television channel, Satellite Programme Network. The Australian programme follows the success of a bi-weekly series promoting New Zealand on American cable television, “This is New
Zealand,” made by E.S.T.V. in New Zealand. The Australian series is screening throughout 47 American states to 12.5 million households. Its hosts are two Australian television personalities, Rosemary Margan and Robert Colman.
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Bibliographic details
Press, 7 September 1984, Page 15
Word Count
109N.Z. promotion idea adopted Press, 7 September 1984, Page 15
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