Page 8 Advertisements Column 1

Press, 4 March 1983, Page 8

Attention all Retailers This Year DOUBLE THE SIZE of your advertising at no extra cost to you HOW? Manufacturers and distributors may rebate your business as much as 50 per cent or more for advertising their products you stock through a Subsidised or Co-op Advertising Scheme using our Display or Classified Columns. If you think Subsidised/Co-op advertising money is a hassle, too hard to get for your business, not available, or you're not sure what it is. MB I 3/ Call Peter Lynch, Co-op Co-ordinator 790-940, ext. 848 THE PRESS - J Subsidised/Co-op is your single most important advertising and merchandising tool. It's something every retailer, big or small, should use, including you. After all . . . it's YOUR money. It's very possible that most of your suppliers have Subsidised/ Co-operative advertising dollars available to you right now. (If they have been built into your purchases, you have them coming.) , ' With Subsidised/Co-op, your ads may be larger, more frequent, and carry more impact bringing in more customers and meeting your competition at reasonable cost. One of our representatives will work with you. Even though you may know which products have CO-OP Programmes, we can help you activate them. We'll provide you with invoices and tear-sheets so you can be assured of reimbursement. You can choose from a wide array of formats . . . individual dealer ads; dealercorporate tie-ins, dealer list ads, special supplements and many others. We'll help you determine the best advertising to give you the strongest impact and frequency. THE sfcfcM PRESS SUBSIDISED/ CO OP ASSISTANCE PROGRAMME: Our aim is to make your newspaper advertising budget go further and be more effective through the use of Co-op dollars. The Co-op money is there, waiting for you to use it. Call Today!

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