Page 3 Advertisements Column 3

Press, 16 March 1982, Page 3

Estee Lauder brings you the next generation in skincare. I Introducing Age-Smoothing Creme it actually encourages all skins to do what young skin does on its own. Young skin holds moisture. Young skin is resilient. Young skin renews itself quickly. Young skin looks fresh, feels firm. And while only nature has control over aging, Age-Smoothing Creme helps control the signs of aging: dryness and the resulting fine lines and wrinkles. Age-Smoothing Creme encourages all skins to do what young skin does on its own . . . look smooth, soft and radiant. It actually encourages faster cell renewal A part of the aging process is a slowing down of cell renewal. Age-Smoothing Creme contains the maximum effective level of Sodium RNA. an active ingredient that helps speed up the skin's natural cell renewal precess to a rate that existed when your skin was younger. it works to supplement the skin’s existing protein supply. Age-Smoothing Creme also contains a patented natural protein complex, which is essnetial for the skin’s elasticity and natural moisture retention. It' interacts with your skin's own natural protein to help assure good tone and I resistance to dryness as well as helping to provide built-in resistance to environmental pollution and. to ultraviolet rays which cause protein deterioration. ' rf-M" Td It even feels wonderful on. I - I i You woulcl ex P ect its intensely conI I Bil I 1 centrated formula of skin supporting f | I I ingredients to feel creamy and rich and it does. The surprise is how easily it "slips" L-, on and into the skin. ESTEE LAUDER i voi h i) i CM<ATiii.v<n»m4: miwU St m wr XI.SUUH.COMK M.I.MA.KIHIRH>IT< XHl>< ■■ ■ W ■ll L CASHEL ST.. CHRISTCHI HCH, PHONE TSSHO ■ I | I ■ Where you always come first

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