Sale bargain race to the swift

Press, 28 October 1981, Page 3

Sale bargain race to the swift

Shoppers sprinting through the doors at the D.1.C.-Beaths store in Cashel Street yesterday morning meant that six bargain-hunters had spent a cold, wet night in vain in one of the store’s doorways. The six had been drawn there with sleeping bags by

the lure of an $llOO colour television set for $3OO and a $770 fridge for $6O, but were beaten to the bargain by shoppers who had arrived not long before all the store’s doors were thrown open at 9 a.m. sharp. Bargain hunters are shown

bursting through the newly opened doors. Most of the “prizes” went to the swift. “What they did not realise is that there are several doors which all opened simultaneously,” said a store spokesman yesterday. “The people who were at the Cash-

fields door were already on the first floor, where some of the items were, 1 so they had an advantage.” Shoppers had to be quick, because there was only one bargain-priced item of each kind. The spokesman said that

staff had been put at each door to make sure that all opened at the same time. The sale, of a type once held annually by several big Christchurch stores, drew a big crowd, the spokesman said.