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EXPENSIVE’ OUTLAY

Cautious note on new crop ! “I just cannot see any; grounds for the optimism; prevailing in Canterburyi over the potential for black-1 currants,” says Mr P. J.; Hawley, president of the; New Zealand Berryfruit; .Growers’ Federation, com-! menting on reports of large-; scale plantings in areas round ! ; Christchurch.

He suggests that fanners i wishing to diversify are overrating the cost reductions likely to be achieved from mechanical harvesting and the prospects of an increased demand from the newly- I established Wattie factory. “My federation has been checking the potential overseas market for blackcurrants for some time and there is! absolutely nothing which suggests that there will be [processing or overseas demands for blackcurrants to match the acreage being ! planted in Canterbury. This ; seems to be another example |of stimulating production without adequate market re|search. “Blackcurrants are a longterm crop and costly to establish,” said Mr Hawley. “I urge any grower to be sure he holds firm, long-term contracts before becoming involved in this type of ex-! ; penditure.”

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Permanent link to this item

https://paperspast.natlib.govt.nz/newspapers/CHP19711115.2.181

Bibliographic details

Press, Volume CXI, Issue 32764, 15 November 1971, Page 20

Word Count
202

EXPENSIVE’ OUTLAY Press, Volume CXI, Issue 32764, 15 November 1971, Page 20

EXPENSIVE’ OUTLAY Press, Volume CXI, Issue 32764, 15 November 1971, Page 20