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Made of superb tobaccos perfectly blended and married to exactly the right filter, Benson & Hedges could not be allowed to come to you in an ordinary box. Nor do they. Far from it. We pack them in a golden metal covered case suitable to their outstanding quality. The metal resists moisture, heat and light. The strength of the box keeps Benson & Hedges perfectly firm and round. These wonderful cigarettes demand a very special box... and get it—in gold. Benson ami Hedges THE BOX IS GOLD—THE PLEASURE PRICELESS - • . ■ -BH-IO
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Bibliographic details
Press, Volume CVI, Issue 31168, 19 September 1966, Page 20
Word Count
1,410Page 20 Advertisements Column 1 Press, Volume CVI, Issue 31168, 19 September 1966, Page 20
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