Meat Marketing
The suggestion by Mr S. J. Stevens, a Christchurch meat retailer, for improved liaison between retail butchers in New Zealand and the United Kingdom is an excellent contribution to thought on how the Dominion is to increase its meat income. Because of his own experience in the trade, Mr Stevens is unusually well qualified to compare marketing problems and consumers’ tastes in the two
countries. His statistics of consumption trends appear to justify sharing New Zealand retailers’ knowledge through an exchange of visits with British butchers. Because of the way in which the New Zealand export trade is organised, the Meat Producers’ Board might be a more appropriate sponsor than the freezing companies for arrangements such as those Mr Stevens has in mind.
Permanent link to this item
https://paperspast.natlib.govt.nz/newspapers/CHP19620111.2.72
Bibliographic details
Press, Volume CI, Issue 29718, 11 January 1962, Page 8
Word Count
125Meat Marketing Press, Volume CI, Issue 29718, 11 January 1962, Page 8
Using This Item
Stuff Ltd is the copyright owner for the Press. You can reproduce in-copyright material from this newspaper for non-commercial use under a Creative Commons BY-NC-SA 3.0 New Zealand licence. This newspaper is not available for commercial use without the consent of Stuff Ltd. For advice on reproduction of out-of-copyright material from this newspaper, please refer to the Copyright guide.
Acknowledgements
This newspaper was digitised in partnership with Christchurch City Libraries.