DESIGN ASSOCIATION PLAN FOR EXHIBITION

Press, Volume C, Issue 29621, 18 September 1961, Page 13

DESIGN ASSOCIATION PLAN FOR EXHIBITION

The Design Association of New Zealand has invited more than 2500 manufacturers to exhibit in its industrial design exhibition to be held in Christchurch from November 13 to 23. Products submitted by manufacturers for exhibition will be judged by a selection panel for their efficiency, re--I.ability, quality, comfort, control, safety, ease of maintenance and good appearance. Every article exhibited will qualify for the distinctive DA.NX good design label. Manufacturers of the products exhibited will be able to obtain supplies of labels to use on products identical with those exhibited before their distribution to retailers. "The structures, fittings and features for this exhibition are being designed and made for the occasion to provide a fit setting for fine products.” said the president cf D.A.N.Z. (Mr P. Pascoe)

f last evening. "D.A.N.Z. has I the services of a professional exhibition designer, Mr A. 5 Mitchener, for the purpose. • A full time exhibition i organiser. Mr J. Copp, has : also been appointed. ‘The maximum number of r products to be exhibited will ibe between 300 and 400. ; Every manufacturer, large or . small, from far or near, is , invited to submit articles for . exhibition. It is the first exhibition of its type to be j held in New Zealand.” said > Mr Pascoe.

“R Is a prestige exhibition > and similar ones organised in > Britain and other countries t have been most successful, i D.A N.Z. is an incorporated I society with the aim of im- ) proving industrial design in this country. 5 “One of the ways of . achieving this is to encourl age public appreciation of . good design. The exhibition .of a wide range of well i designed products in every > day use will assist in this.”