Page 10 Advertisements Column 3

Press, Volume LXXIV, Issue 22345, 8 March 1938, Page 10

Fortune favours the brave! We look a risk . . . and subsequent events have proved it wise and providential! In the retail world it is rather in the nature of a "dare" to stock your shelves high with quality merchandise—particularly fashion goods. D.I.C. took the "dare" with Arch-Curve Fitted Shoes, and results are even more fortunate than our wildest expectations. Primarily chosen because of their intrinsic beauty and recognised worth, we banked heavily on the fact that the style value of these famous shoes was so advanced that they could be worn to the bitter end, with fashion in close attendance . . . and by the same measure would be sold long before they could be termed "old stock" . . . These points are still pre-eminent . . . but Never again . . . after our present stock is sold will you be able to buy these imported shoes at the prices we quote below . . . The new footwear tariff will not permit it! Imported shoes will be much higher in price. This is your last chance to buy these superb shoes, styled by craftsmen with years of experience behind them, at these prices. Thank your lucky stars ... as we do, that our stocks are high! xperience behind them, at these prices. . . as we do, that our stocks are high! cu 0 e Fitting Specialist THE RIGHT PLACE 1 ■ vr* 1 1 ' fiee l,dtfte^\.ieet •'•* c ~ ff'e » t0 *to do so- ~, nc * ***&** A***** feet." y Gone are £*«**** *-*\ bV «*• 'Medcalf "DR. McCANN" The pinked tongue of this fashionwise Walking Shoe lovingly protects the instep, achieving thus the new high cut line. Note the distinctive pricked scroll de- 'iff/ sign. Sports heel „. .. .. O 3/" Dr. McCann fl Maxine You'll walk and dance in beauty when you wear a "Maxine." Exquisite models in the loveliest designs; in Velvets, Gold and Silver, or Satin, as the pump we illustrate. This model has Gold and Silver trim- AC/ ming. Something different'. .. fr*7 / ■ 'Phone 30456 for an appointment with Miss Owen . . . Our own specially trained staff always in attendance. Have your prescribed Shoe Fitting placed on record for future reference. I