Page 21 Advertisements Column 1

Press, Volume LXXI, Issue 21656, 14 December 1935, Page 21

of DEPENDABILITY Where 20,000 workers are employed • • • all in one factory Ws&z ■ m m i m m ■&w ' ' 0 iH . w m y x m ' V I'/' wm i ft r .Tk iw wm WM m ii >, > mkWMMfmmmm \ <Wx' i 'lmmOMmmm VfS t¥ >*' If - WSSalalwito 32gasgßl;i im V~/ Wmm mm, mm msmm k»M Mil M Tv? V" ' ■ \ mmm m m m ■ t mm m m m. WfgM?:. Wm. 1 m mm m B ‘ */v... IT - s-V ii lilt & 3SSB f 'm -v 188 ' v/ > >1 SSfc £3B mm m ■m Imm 1 i;?s| «| SsipS* Si Mi ' :j H £ fewStßjf^Bß i «fc,y ' , <' m--' ip ' . i /, 4’"' ii » B (ABOVE.) An impressive scene in the great Austin Factory at Longbridge, showing one of the spacious Finishing and Inspection shops. Here, as row upon row of completed cars move slowly along on conveyor lines, they are examined carefully in detail, and before being passed each car as a whole must conform to that high quality of finish demanded by Austin. ‘ AUSTIN DEPENDABILITY finds its source in the experience and skill of nearly 20,000 British workers, each an expert at his particular task, with the old-time craftsman's pride of workmanship, now supplemented by the finest precision equipment of to-day* (LEFT.) An optical test in the Austin Research Laboratories. Here we see an engineer testing one of the master-gauges which will ensure the most exacting precision in the machine shops. Austin inspectors think in terms of one ten-thousandth part of an inch —one twentieth of the thickness of human hair. Only by such insistence on these high manufacturing standards could Austin Dependability be achieved. As the parts take shape and the units are assembled they are carefully examined. Over 800 specialists in precision spend entire time over this examination. They are imbued with the knowledge that a chain is only as strong as its weakest link. Every piece of mechanism, therefore, however insignificant it may seem, must conform to a standard of accuracy beyond the conception of motor mechanics and engineers of other years* r Austin inspectors think in terms of one ten-thousandth of an inch— special optical apparatus being used to maintain the accuracy now demanded* And for the same reason, much of the special machinery employed for making the Austin car is constructed in the Austin factory* You car buy a but you INVEST in an AUSTI When the component parts are finally assembled the completed cars arc subjected to further rigorous testing before they are offered-to the public* Only when they have proved to be capable of very much more than is ever likelv to be expected of them are they approved* It thus becomes obvious that Austin Dependability is not achieved by mere chance, but is the logical outcome of infinite patience and precise workmanship. Produced in large numbers as they are, Austin cars are each a separate engineering masterpiece and a standing testimony to British enterprise and skill* BUY A C A R MADE IN THE UNITED KINGDOM [Direct Factory Distributors: DAVID CROZIER Ltd. Worcester Street West, Christchurch Cecil Wood Company, TIMARU Smallbone Bros., ASHBURTON Dash Ltd., WAIMATE T. B. Baty Ltd., GREYMOUTH Rink Garage, KAIKOURA Arthur Burke, AMBERLEY M. Smith & Son, RANGIORA Ross & Burt, HOKITIKA Naisbitt’s Service Station, WESTPORT