Page 1 Advertisements Column 3

Press, Volume LXVIII, Issue 20587, 1 July 1932, Page 1

SHIPPING. UNION STEAM SHIP COMPANY OF NEW ZEALAND, ,71' D. 168 Hereford street. 'Phone 33-500. Sailings (circumstances permitting). FOR WELLINGTON— Passenger Train Maori—Hon., Wed., Fri. 7.10 p.m. ■Kangatira—Tiies., Thurs., Sat. 7-10 p.m. No second express Monday, Wednesday, Friday. WELLINGTON-PICTON SEKVICE. Tamahine—Leaves Wellington: Mon., Weil., Fri., p.m. Leaves l'icioi/: Tues., Thurs., Sat., 2.30 p.tn. FOR SYDNEY. Niagara—From Auckland, July 12th. Msunganui—From Wellington, July liitli. Monowai—From Wellington, Julv 26th. Maunganui—From Auckland, July 29th. Passengers ill three clarses. Inclusive tcurs in. Australia arranged. ISLANDS SERVICES. FOR SUVA (FIJI), NUKUALOFA, HAAPAI, VAVAU (TONGA), APIA (SAMOA), From Auckland. Niagara (passengers to Suva) —July 26th. Waipabi (cargo only)— July oth. FOR CANADA, UNITED STATES, ENGLAND. (Via Suva, Honolulu, Victoria". Niagara— From Auckland, July 26th. (Via Enrotongn, Tahiti, San Francisco.) Makura—From Wellington, July 12th. Sailings fortnightly thcrafter FOR WELLINGTON— Cargo at ra.il Ferry steamer daily. 11 a.m. FOR AUCKLAND. Wingatui (cargo only)— July sth. FOR NELSON AND NEW PLYMOUTH. Opihi (cargo only)— July sth. FOR NAPIER AND GISBOIINE. Poolta (cargo only)— July ?th. o RIENT LINE TO LONDON Via Sydney. Melbourne, Adelaide, Eremantle, Colombo, Suez, Aden, Port Said, Naples, Toulon. Gibraltar, and Plymouth. The Most Interesting of all Routes. Steamer. Tons. Noon. R.M.S. ORSOVA* 12,041 July 23 R.M.S. ORAMA 20.000 Aug. 20 R.M.S. ORONSAV 20.000 Sept. 17 R.M.S. ORMONDE* 15,000 Oct. 15 * Tourist Steamer, one clnss onlr. FARES, NEW ZEALAND TO LONDON: Ist Saloon —From £lO4 Single, £lB2 Return. 3rd Class—From £39 Single. £7O Return. Tourist —From £4O Sinjrle, £72 Return. All Fares subject to Exchange, which may be ascertained on Ene. ir.. UNION S.S. CO. OF N.Z., LTD., 00 168 Hereford street. COKE FOR SALE. w HERE I'LAME IN YOUR IS WASTE. Economise without sacriiicu b.v umhb ' oke. BROKEN READY FOR USE. Cash Prices, Delivered : 1 Bag - - -70 5 Bagti . . 10/6 2 Bags .. 4/11 Baps . . 12/0 3 Bags .. 6/U 7 Rags ••, \ 4 / 6 4 Bags -- S/G 8 Bags or over -/• Lag WEIGHTS GUARANTEED Under Weight* and Measures Act and Regulations. Special Quotations for Quaniiti''.'. PBAI4S O N ' S "Coka Only." 'Phone 37-957. 77 Falsgravo street.

ADVERTISING A £ advertising as advertising At INVESTMENT, INVESTMENT iNVESTMBN T AT a time like the present, when most business executives are exploring every avenue {or the stimulation of sales and the reduction of overhead, the question of advertising receives more than usual attention. This is. perhaps, only natural, and rightly so, for there is no avenuo through which money can be waßted more easily; similarly, there is no more profitable field_ for investment, particularly in a time of businoss stresß, than that offered by advertising. Any keen business executive looking back through the files of New Zealand's leading newspapers cannot holp being struck by the fact that most of the well-established. progressive firms of to-day are those who have been consistent advertisers. It is significant, also, that the progress of most firms can bo tracei? by their Advertising. Somo firms for instance, which held n big share of their particular business field twenty or thirty years ego, have written the story of their deciine in the advertising pages of the daily newspapers Others, again, show their rise and ever-continuing expansion. It is an interesting study, for in no sphere do methods change quicker than in that of advertising, and no field offers greater opportunity for the building up of goodwill. Furthermore, it is a field no commercial institution can afford to neglect. The people of Canterbury are, and have always been, used to their morning newspaper, and, as in CANTERBURY, as in ENGLAND, AUSTRALIA, and NEW ZEALAND, the MOIiNING NBjWSPA PER leads in Circulation and Coverage, and is recognised as the ideal medium, both for National and Retail Advertising. THE MORNING NEWSPAPER is read by the men fo'k before leaving for business, and is read and REFERRED TO BY THE WOMEN FOLK SEVERAL TIMES DURING THE DAY. THE CHIEF BUYER XN EVERY HOME is the Housewife, and before leaving home to do the family shopping the advertising pages are eagerly read in order to ascertain where to go and the best that is offering, so as to make the purchases with the minimum amount of effort and time. A POWERFUL SALES PRODUCER. Covering the province of Canterbury, "THE PRESS" reaches every section of the community, particularly those people with tha maximum of purchasing power—a matter of the utmost importance to advertisers. especially JUST NOW. "THE PRESS" is a home newspaper. being delivered right into tho homes, end it enables advertisers fo reach all members of the family six days a week. "THE PRESS," CANTERBURY'S LEADING DAILY. is owned and controlled in Christ* church in the interests of Canterbury people It has the largest circulation—CEßTlFlED BY AUDITOR'S CERTIFICATE covering City, suburbs, and rountry districts, of any newspaper in Canterbury, and is a SELLING MEDIUM OF UNEQUALLED POWER. HALF-CROWN Freel Save 200 T.X.h. Boras Washing Powder wrappers and send to Superbua Co, Ohrfatchurch. 3