"PLIMSOLL'S "

Press, Volume LV, Issue 16519, 10 May 1919, Page 12

"PLIMSOLL'S "

HEADQUARTERS FOR MEN'S

ATTIRE.

CORNER MANCHESTER AND ST. ASAPH STREETS.

The principle that Shakespeare laid down when ho advised his young friend to "Let thy habit be as costly as thy I purse can afford" is a good one inasmuch as it counsels the care of one's [ appearance. But if Shakespeare had I lived in these times lie would have modified his statement about the purse idea, and substituted something like this—"Let thy habit be smart and good, but get it at 'Plimsoll's' and save thy purse."

Plimsoll's is the headquarters for smart men's attire. Everything that is new and nobby for men's wear is to be found there. Let fashion decree a certain tie—you'll find it at Plimsoll's, let Fashion favour a particular curl to -the brim of a hat—you are always sureJto get it at Plimsoll's. And the same applies to overcoats, sox, shirts, and everything a man, youth, or boy needs to clothe himself comfortably and well. But one must not think that Plimsoll's stock is confined to what a man desires for city and holiday wear. The working man's, requirements are amply catcred for as well. BUT WHY PLIMSOLL'S? Why got it Why did this establishmentpjump into public favour right from tho time it first opened its doors in 1903? Make but one purchase there, and the reason will be apparent. Plimsoll's popularity has for its foundation "good value." No more cogent reason can be found for business success. Plimsoll's provides the very latest in men's wear at less ithan ordinary prices. Situated on the corner of Manchester and St. Asaph streets, this establishment is near enough to satisfy any customer's most exacting demands for convenience, and yet is far enough from the city centre to avoid high rents. Tho location is ideal from the buyer's point of view, convenient —certainly; yet you are saved tho necessity of contributing towards some high rent every time you make a purchase. NEW GOODS JUST OPENED. A new range of the very latesli Overcoats, Gloves, Mufflers, and warm winter underwear have just been opened. Every pockct is catered for,, and we counsel all who seek good quality and tho best value to inspect theso before they purchase their winter outfit.