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THE GREATEST SELLING FORCE.

In a letter to the Editor d “News Chronicles-” Sir Harold . den, Bart., declared that, un “f g* ern and present conditions, t®i that did not advertise in 60ffle or other could hardly hope I . vive and was at the mercy o - alert rivals. In referring the activities of his own .cowr" Sir Harold Bowden said: ' u “The Raleigh Cycle OompaßJ, s a great output to maintain* programme of expansion 10 ,jj out. We could not do it W‘t* i vertising, and the greai ctonoiw f effectiveness with which th* s sS j. done by use of tlie newspap* -■ p gests how foolish the trader neglects the greatest which the world lias ever *?*.-

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Permanent link to this item

https://paperspast.natlib.govt.nz/newspapers/BOPT19320331.2.26

Bibliographic details

Bay of Plenty Times, Volume LX, Issue 10830, 31 March 1932, Page 2

Word Count
117

THE GREATEST SELLING FORCE. Bay of Plenty Times, Volume LX, Issue 10830, 31 March 1932, Page 2

THE GREATEST SELLING FORCE. Bay of Plenty Times, Volume LX, Issue 10830, 31 March 1932, Page 2