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VIRTUES OF HONEY.

PRAISE OF “IMPERIAL BEE.” .The London Daily Telegraph has compiled a series of columns on “The Care of Health—Needs of the Bodily and Nervous Systems in Times of Abnormal Strain.” The reader becomes interested sometimes without realising he is being supplied with advertising matter carefully concealed in a mass of valuable Information. :

The Virtues of Honey is a good example, and a very clover form of advertisement for New Zealand’s now well-known product. It runs thus: - When the ancient Hebrews spoke of a land flowing with milk and = honey they were employing a

metaphor with a directly literal 'basis, for milk and honey are two •of the most valuable foods ever

known to man. “He who takes honey with his breakfast every day will never suffer ills of the body,”

is an old Greek saying which, measured by the discoveries and conclusions of modern science and medicine, embodies more than a modicum of truth. Compared with many of the foodstuffs of to-day, which are devitalised in the process of refining and manufacture, honey is a living organic . food containing mineral salts and heat-giving properties' in proportions which make it a fullvalue commodity. Of a pound of ordinary average food, approximately half Is indigestible waste matter. Honey has practically no waste in it at all.

As honey is virtually a pure carbohydrate it entails little labour on the digestive system and kidneys. It is a great source of heat? energy and body-building power, and in the trace of formic acid Which it contains it provides its own intestinal antiseptic. It is good for throat and chest, and, taken with lemon in boiling Avater, can cheek a chill or prevent a bad void from developing into influenza;

The Imperial Bee Honey from - A - 6w Zealand is entirely unadulter- ; sted, and is produced under the Oost hygienic conditions. Exported under careful Government supervision, it is untouched by hand, ®ud it arrives in this country in a nnely granulated state, which Proves that it has not been overrated or boiled with loss of food value. This honey holds the certi- , e the Institute of Hygiene lor purity and quality, and cannot - too highly commended.

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Permanent link to this item

https://paperspast.natlib.govt.nz/newspapers/BOPT19320329.2.31

Bibliographic details

Bay of Plenty Times, Volume LX, Issue 10828, 29 March 1932, Page 3

Word Count
363

VIRTUES OF HONEY. Bay of Plenty Times, Volume LX, Issue 10828, 29 March 1932, Page 3

VIRTUES OF HONEY. Bay of Plenty Times, Volume LX, Issue 10828, 29 March 1932, Page 3