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DOES IT PAY ? •phe truth is that there are a thousand roads in advertising which have never been trodden. Individualism in publicity; initiative in publicity; and incentive in publicity are the “three IV’ of all successful advertising. it is “the three IV’ which today are building up the little business; which are holding secure the business already built; and which are giving the public good articles at the lowest possible Docs advertising pay f Ask the 3000 delegates to the International Advertising Convention. delegates drawn from all parts of the world. They know it pays-

BELIEF IN ADVERTISING. L beli w in advertising and pubi.cilv It lais clone more to bring humanity to right understanding linn almost- anything else in tae v.-ovkl. . • • When >' ou p* ••ui vertisina forward you must no !h*ve * in it Advertising to h fee tivc ra t be h.onesl and mad cany a m- .-..age. , Warren G Harding j bay of plenty times VOR HIGH CLASS FEINTING

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Permanent link to this item

https://paperspast.natlib.govt.nz/newspapers/BOPT19251104.2.7.2

Bibliographic details

Bay of Plenty Times, Volume LIV, Issue 9026, 4 November 1925, Page 3

Word Count
161

Page 3 Advertisements Column 2 Bay of Plenty Times, Volume LIV, Issue 9026, 4 November 1925, Page 3

Page 3 Advertisements Column 2 Bay of Plenty Times, Volume LIV, Issue 9026, 4 November 1925, Page 3