"SELL YOUR SCENERY."

Auckland Star, Volume LXVIII, Issue 44, 22 February 1937, Page 3

"SELL YOUR SCENERY."

A VISITOR'S SUGGESTION. MORE FILMS FAVOURED. (By Telegraph.—Tress Association.) INV ERCAKGILL, Sunday. '"Sell America your scenery," was the advice given bv Mr. T. L. Hall, vicepresident and assistant-general manager of the Philippine Long Distance T"lephone Company, Manila, who arrived at Bluff to-day l>v the Mamma. He has come to New Zealand for the Notary conference to be held in Wellington next month. "You want America to buy from you " he said in an interview. "Very well, then, sell her your scenery. She lias her own wool and dairy industries, but her people are only t<>o willing to travel to see good scenery. .lapan has been 'sold' to America, and by high-pres-iire salesmanship. Films should be mule to show otT the Dominion's beaut v --puis. They could entertain as well as educate people overseas in the natural beauties of the country. If a film exploiting Japan is shown in America, an American announcer is engaged to suvply the commentary. If it is to be shown in Australia. an Australian is engaged, and so 011 with other countries." There was a possible market for X"w Zealand's condensed milk in the Philippine Islands, said Mr. Hall. The people there had to use tinned evaporated ! milk.