Page 2 Advertisements Column 2

Wanganui Chronicle, Volume 90, Issue 167, 20 July 1946, Page 2

Miss JUNE BENSON 'lk 1 > MAIL ORDER SHOPPER, SAYS, GOOD MORNL .G, OUT-OF-TOWN FRIENDS, My word, haven’t we been having some glorious days of late! It almost seems as if Spring is in the air, although we are still in the month of July. However, lam told that August is regarded as the herald of Spring, so perhaps I’m not so wrong after all. Now, to-day I’d like to tell you this season’s Coat Story from the D.l.C.—and a very interesting story it is, too, for those of you who are considering buying coats. So come with me to the Mantle Department on the first floor and we’ll see what we can find. Why, there seem to be racks and racks of coats—just look at these, in lovely soft brushed wool. They are so warm, sc easy to wear, and so well cut featuring a neat half belt at *b.e back and fashionably deep pocxeis. And the shades are definitely correct for any occasion —ever-popular lawn, green, wine and an atti active blue The price £7/17/6 And you can lay-by your coat for a deposit of £l/11 /6 By the way, you all know about the D.l.C.’s convenient lay-by system, don’t you? You select your merchandise, pay a small deposit, and the balance may be paid over a period of three months, with no extra charge. Simple, isn’t it, and you’ll find it ever so handy. To return to coats once again—there’s another line in brush'd wool, similar to those I have mentuned above, but this time fashioned with a tie belt or in a box sty!?, ard high-lighted with flap pockets. In the same slude*, these coats ere £B/4/6 And the lay-by deposit is £l/13/I think everyone realises how smart a navy coat can look, especially when teamed with some contrasting colour, such as scarlet, white or a lighter blue. The D.I.C. has a few such coats in an excellent quality velour, made in rather an unusual and becoming style—fitted with a short belt at the hipline. Priced at £B/9/3 You may lay-by yours for £l/13/- ( eposit. “Coats by Classic”—yes, that has become almost a password to charm and style in the world of fashion, and Classic’s pastel velours * are fine examples of the designer’s art and craftsmanship. Made with a neat neckline and two pockets, these coats have the added advantage of being able to be worn either as a box or belted stylo, both equally attractive. There are four delightful soft shades - blue, green, gold and aqua And the Lay-by deposit £l/18/- ■ Incidentally, if you are ordering i a coat by mail, don’t lorget you are required to tender 12 coupons—but propably you all know that. We mustn’t forget raincoats, | either—and I think some of the ! brightest, gayest and most, cheerful are those in oil silk- the colours • | are ideal for those grey days—- ■ navy, green, scarlet and blue. £3/6/3 And Lay-by Deposit j„ Of course, we can’t forget Fur Coats, undoubtedly even more popular than ever. The D.I.C. prides itself on its luxurious furs, rich and glossy and imparting a sense ' well-being to the wearer. ; What is more, the price is very often much less than you anticipate for instance, a musquash rabbit : coat can be purchased for only I gns. And the lay-by deposit required JS And to conclude, let me rem nd | you of the imported hosiery—the ’ finest of fine lisle, snug-fitting and j in attractive shades. Firsts . 1C Coupons) Mediums Coupon). And. the well-known Blue Wren mock fashioned Lisle Hose * /jB-fl (1 Coupon). And so, until next Saturday cheerio, and good shopping at the D.I.C.