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“HAPPY AT LAST!”

MR MASSEY IN THE BATH. i.TVAL SOAP MAKERS AT LAW. There were smiles in the Supreme Court at Wellington when there- was mentioned a case involving the alleged infringement of a copyright in connection with a soap advertisement. The cause of the smiles was a picture in the advertisement representing a slight variation of the famous “Baby in the bath,’’ for Pears soap, only.the* “baby” in this case was none other than the Right Hon. W. F. Massey, wearing a broad smile as he grasped a bar of soap, and underneath were the words: “At Iqst ho is happy.” In the case before the court, A. F. Pears, Ltd. sought an injunction restraining the Union Soap and Canrlk. Company, Ltd. from publishing the advertisement. A proof of the offending poster was produced in court and shown to *His Honour Mr Justice Hosking, whose judicial soleiijnity was completely shattered at the sight of the Prime Minister in the guise of a smiling infant, disporting himself in the bath. Had the case proceeded there is no doubt there would have “been a most interesting legal argument on he point as to whether Mr Massey could possibly look sufficiently like the Pears soap baby or any other, to constitute an infringement of the patent rights, but unfortunately the place of trial was altered to Auckland, as being the place where the defendant company is domiciled.

Permanent link to this item

https://paperspast.natlib.govt.nz/newspapers/WAG19241224.2.5

Bibliographic details

Wairarapa Age, 24 December 1924, Page 3

Word Count
235

“HAPPY AT LAST!” Wairarapa Age, 24 December 1924, Page 3

“HAPPY AT LAST!” Wairarapa Age, 24 December 1924, Page 3

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