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Observer, Volume 1, Issue 5, 16 October 1880, Page 35

Sir,— ln these days of keen newspaper competition, and in view of the countless advertising canvassers that haunt Queen-street, I deem it necessary to explain the principles of the business of the "Associated News ana Advertising Bureau," Auckland, of which I am the Manager. My chief aim in writing is to impress upon Auckland Business Men the impoHant fact that the Bureau invariably eepeesents the advertiser, not the McuiOToper Prwrirtor; thatis to say, acting as we do as re vv e ? t^4 uckla^ d A &ents for every leading journal published throughout this and the neighbouring colonies 7as also for numerous European and American publications), at <me Worn rate of commision— representing no paper specially .but allgenerally-we can have no motive bat xather to supply reliable and valuabte as to circulation, scale of charges, circuit, £& S ?* °fJ° en^ le the adver *i3er to select without SS^V 6 "f* best v Suitea t0 any.particutop^pose. We make no charge for foi-wardintfand (if required) drafting advertisements; give Very lowest possible quotations; and register every advertisement, Z™v T J° pertain whether all the conditions have been complied with, as to the term to, number of insertions space, d lS play, and position in the paper Our free reading-room is regularly supplied with numberless ?S S { and °? en *.° a " comers. Our system will bl found to combine simplicity and economy (in time and money) with effective publicity. We can with confldence refer to Auckland Government Departments, Public Bodies and Companies, Auctioneers, Merchants, ana General Advertisers, whose advertisements have for years passed through our agency. M S ral \n3f the reader wants his advertising— be it much or Mac-well and cheaply done, let him visit the Assocuited News and Advertising Bureau," Stitchbury's Buildings, Queen-street, Auckland, and consult W. Barxleex Lancibeidge, Manager.— [Advt]'