Page 12 Advertisements Column 6

Southland Times, Issue 25307, 10 June 1935, Page 12

BRITISH MEDICAL RESEARCH COUNCIL ABANDONS COMMON COLD INVESTIGATION. The “London Daily Mail” reports that the common cold in working days alone costs Britain no less than £15,000,000 per year and is still, after 100 years of research, an unsolved mystery. The report stated that reliance must still be placed on safeguards based on the advice of prominent medical men, as follows: Follow an outdoor life as much as possible. Walk every day. Keep rooms ventilated. Wear clothing neither light enough to admit cold nor heavy enough to promote perspiration. Wear sound boots or shoes. And had the report been issued in New Zealand, it might confidently be expected that the recommendation might very well include the prompt taking of Baxter’s Lung Preserver directly an attack of a common cold germ takes place. To-day, as for many years past, “Baxter’s” is New Zealand’s first line of defence against colds, and to-day is more firmly established than ever as the most reliable remedy with the famous tonic properties. Children love its flavour. All chemists and stores sell “Baxter’s.” 1/6, 2/6 and 4/6. —Advt.