Page 14 Advertisements Column 4

Otago Daily Times, Issue 22325, 27 July 1934, Page 14

v '*<7 " lllpillil Smcih (Bel 0 -3\ i \\/ s» EACH iii r f ' MM - -s > iiliiili tdwwett / mm/L tnt Old Radio Valves ' ' , -V -mam •: ■'•' s '•;■ pew Aeh mmmm WBS3S? mi Now is the time to replace your old worn-out radio valves, and give Wh c* j, new life to your radio—no matter what make it is. Fit new High' en our iois ic t j2flfj c i enc y philco Tubes, and trade-in your old worn-out tubes for 2/6 each off the price of each Philco Tube. With new Philco Tubes you’ll be amazed at the improved performance of your set—Greater Range, Richer Tone, More Power. Philco Tubes consume less current, are more efficient, and last longer. Philco Tubes, Like Philco Sets,, are the Best in the World. Fit PHILCO Tubes - t/j & 7 V* fe I y With Feeble Old Valves - U Q 100% Better m HIGH EFFICIENCY RADIO TUBES Hurry and take advantage of this wonderful offer. Trade In your old valves NOW. ’ All Mall Orders to be accompanied b y cash. This Special Offer |g for a limited period only. Sole N.Z. 'Distributor*; / * y z / u Philco Tubes improve the performance of AN\ Set CHAS. BEGG & CO., LTD., Princes Street, DUNEDIN. Also THAMES, STREET, OAMARUi / B b iP To Vr i To From leading stores and Electrical dealers Al JOHi’S CHAMBERS &. Son Ltd. Punodin & Invercargill LI STEM I ULJ* HERE’S .LONDON ...AND,, PARIS <r-: -v : Ti * * m HH .....AND NOW NEW YORK! ...ALL THE WORLD ON MY This Atwater Kent 708 All-Wave Receiver Is better even than I bargained for I Short-wave reception not only from London, Paris, Berlin, and New York but from a hundred and one other-places. With wonderful volume and as clear as a telephone, call to the office. Music that is real music; voices from right across the world as lifelike as if the speaker was talking in your presence. Broadcast as well as short-wave—with such a high standard of performance that each day i become more delighted than ever that I chose an Atwater Kent. asc m *56 ATER KENT There is also the model 808 A, a beautiful Atwater Kent, All-wave Console. MCCRACKEN & WAILS, 17 GEORGE STREET, DUNEDIN H;Z.DISTRIBUTORS.S C£• A.ODUN '£ C? L T f WELLINGTON

*9 Mom fi&cked in 2L Qss&tities

ADVERTISING is-accepted as a necessary part of modern business promotion. It has won a place for Itself In virtually every industry. Rightly directed and prepared, advertising has proved that-'"!); can return a profit to the advertiser;’ - But advertising should always be considered •as a business enterprise, and not- as a maela formula for unearned success.