Page 11 Advertisements Column 1

New Zealand Herald, Volume LXXV, Issue 23145, 17 September 1938, Page 11 (Supplement)

DRY CLEANING NEW ZEALAND COMPANY REMARKABLE PROGRESS MADE Attention to detail and llic use of the- most modern equipment available liave been responsible for the success of the New Zealand Dry Cleaning Co. Ltd. In continuance of ils progressive policy, the company completed only rcsenlly the installation of further equipment costing several thousand pounds. The advantages to the public are obvious. France was tho first home of dry cleaning. A process was discovered by accident as fallback as the middle of last century. But it has advanced remarkably since then; no longer is it guesswork. The industry is constantly progressing with the application of science to solvent and machinery improvements. , The many advantages of dry cleaning, and the New Zealand Dry Cleaning' Company's process in particular, were soon realised by the people of Auckland. Evidence ot' this is the company's rapid expansion. Started 15 years ago with a handful of employees and one collecting and delivery van, the company to-day has more than 100 employees, 17 vans, numerous depots in Auckland and one in Hamilton. The works in Ilowe Street are probably the largest in the Southern Hemisphere. There are more operations than people realise In the cleaning of garments. In the sorting and marking room garments are carefully tagged and pass successively into the drying machine, cleaning machine, hydro-ex-tractor and deodorising machine, after which they arc examined and stubborn stains removed, and then pressed and packed. Other departments deal with dyeing, the cleaning and reblocking or hats, renovations, carpet cleaning, and pleating. With ils efficient staff and modern p];ant the company spends to help ils customers to save. WINDOWS IN THE ROOF , "STARKIE" SKYLIGHTS j /' Important among' the melalworking industries conducted by D. Henry & Co. Ltd is the manufacture of various types of skylights. The designing and manufacture of these "windows in the roof" is a spe</lalised business, for an efficient skylight is more than a few sheets of glass securely fixed m a roof. The two main problems in skylighting are to make the skylights weatherproof and to provide against breakages arising from the expansion and contraction that lakes place in almost every roof area. Another facior contributing to breakage is the gradual settling «»f the roof over a period of years, a circumstance that is met with more particularly in large roof areas. In many buildings devoted to manufacturing processes the skylight must also allow • for the escape of smoke and fumes. How to let these out and not let rain in has the elements of a knotty problem- , Years aso D. Henry & Co. set themselves the task of overcoming all these difficulties, and to-day their well-known "Slarkie" improved skylights comprise a variety of types in galvanised iron, copper or Munlz metal answering every need. Manufacture is also undertaken to special measurements. The spring clip is a patented "Starkie" feature. It; holds the glass firmly so that it cannot rattle, yet allows it a certain amount of "play." The glass -is thus immune from stresses set up by roof movements, and cracking is a thing * of the past. "Starkie" skylights are in service on :..many :of New Zealand's largest buildings, and the steadily-in-cteasinp demand is material proof that the building trades place a high value upon Ihe efficiency of these Auckland productions. BRONZEJFOUNDERS CHARLES LEES AND COMPANY FIRST-CLASS WORKMANSHIP In the metahvork Industry New Zealand has proved her ability to produce a high quality article. This is evident upon visiting the premises at Newmarket of Charles Lees and Companv, bronze and brass founders. This firm, which is under the personal supervision of Mr. Charles Lees, specialises in bronze work Jor utility and ornamental purposes, and has plaved a part in the construction of some of the principal public buildings in the Dominion. But this is only one section of the firm's activities. It also has a large business in the manufacture of nickelplated milking machine and dairy fittings, electrical and overhead electrical transport fittings, and builders and plumbers' brassware. The plant used is of the latest type. The foundry department is equipped with electrically-operated oil-burning furnaces, and the machine shop with modern lathes of English manufacture. Imported raw materials are obtained exclusively from Great Britain and Australia. , _ . Milking machine parts are made principally from gunmetal. Pattern making is the first stage of the work, after which the moulds are made, using a special sand. The metal is then placed in crucibles, and, upon being lowered into the furnaces, is heated to between 1000 and 1100 degrees Fahrenheit. Then the white-hot crucibles and metal are lifted out, the dross skimmed from the metal, and the pouring into the moulds begun. Careful attention is required to obtain a perfect casting. The metal is allowed to cool, the moulds taken apart, the article removed, cleaned, and the rough edges taken off. The article Is now ready for the finishing stage, and after its true shape and size have been obtained it is polished and nickelplated. Manufactured to individual requirements, the products of this firm have secured a reputation for quality, and orders are promptly executed. "Certainly we must shop on the right side of the street —New Goods are always Best Value" Bo V T fgi , fJSy ' Y A I S"» '% v S)J M rf r r r r| / !j r r r r; —. C/ N.Z. MADE "TTi rrrj r | pii hiffE )\ v V "x LVhji rw/i -A r» el *""* - When Shopping for the Home — REMEMBER =r THAT your orders, when combined with —; those of half a million other housewives in jIT similar circumstances, spell PROSPERITY for the Dominion - THAT by buying N.Z. Made Goods, you are providing permanent ' work for your husband, and positions for your boys and girls after I they have finished their education. Each woman individually can '/ help New Zealand to maintain the high standard of civilisation that is our country's pride. Remember, when shopping or placing either small or large orders, that Duty and Commonsense demand New Zealand Made Goods. GET A • rtfl jktf • l-n by tbe Soap I ?<lade W Wh a ffo e's '^"^ntrated igOT INSIST ON N.Z. MADE GOODS longest, most Fn We Reliabj'e notnic^ No ativj n >v». t ■hbbj most " ' ~ ' JVew >narfcet. Sfy/ef? c '"siV e """IUXWE*. WOOLLENS REMEMBER ! WHEN YOU PURCHASE - UNDERWEAR SPORTSWEAR VFLANNELS or CLOTHING You are Supporting New Zealanders and Using New Zealand Wool, Be assured that MONEY CANNOT BUY BETTER! OBTAINABLE AT ALL FIRST-CLASS OUTFITTERS. FOR DISCRIMINATING MEN! Look for the Tab on Every Tie ! MAY BELLE'S p A Install \ COLO M TER V/ATER \ \ \ . c c the obsolete v. \ REPLACES T \ actual saving »» I bboadwa y - ali<i PROGRESSIVE INDUSTRY REID NEW ZEALAND RUBBER HIGH STANDARD OF PRODUCTS To have gained a prominent place among the leading secondary industries of New Zealand within a period of less than five years has been the remarkable achievement of Reid New Zealand Mills Ltd., of Great South Road," Penrose, Auckland. Enterprise .and initiative have been partly responsible for this development, but these factors alone could not have been wholly responsible for the progress made. In great measure this has been due. to the excellent quality of the goods manufactured. Reid New Zealand Rubber Mills began operations in January, 193'». At that time the company had a factory providing a total floor space of 14,000 square feet filled with a modern but comparatively small plaint. To-day the floor space in use tolals 40,000 square feet and the plant has been increased fourfold. The first product of Reid New Zealand Rubber Mills was milking rubberware. which is still a major line. After surmounting the usual difficulties associated with the establishment of a new industry, the company produced milking rubbenvare which grew in popularity with the dairy-farming community until to-day it is unquestlonablv leading the field and is considered to he the world's best by most experts. New developments and products were undertaken as the industry progressed, and at the present time Reid New Zealand Rubber Mills produces over 100 lines under the trade name 44 Reidruhber." Cycle tyres and tennis balls were added to the list of products in 1937. The cycle tyres have already a large and increasing sale throughout the Dominion, while the tennis balls have been approved for tournament play by the New Zealand Lawn Tennis Association. Fruit jar rings and most general rubber goods are also made at the Penrose factory. On account of the high standard of its products, Reid New Zealand Rubber Mills Ltd. is undoubtedly- a company which merits every support. QUALITY WINS RADIO LIMITED APPARATUS 12,000 SETS SOLD LAST YEAR One of the most promising secondary industries in New Zealand ; to-day is radio, and no firm hasTplayed a more prominent part in its development than has Radio (1930) Limited. Twenty-five per cent of the radio sets sold in the Dominion last year were the product of this company. , - . Radio Limlted's history provides a striking example of what . can be achieved by the production of a quality article. Eleven years ago the firm began to manufacture on an extensive scale. There were five employees. To-day there arc more than 280 workers in the factorv and 90 cabinetmakers, who produced last year as many as 12,QP0 radio sets, making the total for the 11-year period over 00,000. And this was achieved in the face of heavy competition. . . „ ■ In the company's beginnings its first task was lo convince the public that it could produce a set as good as the imported article. It was not long before the company succeeded in doing Ibis; now it is satisfied that proof has been given that it can manufacture a set better than the imported one. The Ultimate is a Radio . Limited product. What is more important is the fact that 90 per cent of the money paid by the public for an Ultimate Sfet remains in the Dominion. Of the remaining 10 per cent the greater part is spent in Great Britain in the purchase of raw materials. Hundreds of tons of metal and about 4,000,000 bolts, nuts and screws are bought from-Britain each vear. Wages paid in 1937 totalled about £35,000. . ■ ■ ■ The advantage that Radio Limited s sets have over the imported article is that they are designed for local conditions, such as climate and voltage variations. This and the first-class workmanship explain the success of the Ultimate in the past five years in'winning no fewer than 10 competitions for reception against all makes of English, American and Australian sets. FLOCK IN THE MAKING CONTRIBUTION TO COMFORT TAKLE BROTHERS' PRODUCT Many people are all the time enjoying . the comforts' of flock, either in a mattress, cushion, settee or easy chair, without knowing what flock really is. Kapok ,and flock are confused when they are entirely different substances. Kapok is the lifting of a seed pod, a vegetable product with a comparatively short life. Flock is manufactured by a leasing process from cotton and woollen cloth, is tough in texture and very durable. Takle Brothers, of Auckland, began the manufacture of flock in 1913, and In the 25 years of its life the firm's output has increased from 1£ tons a month to something over 20 tons. The story behind this production of the übiquitous flock is one of the more interesting chapters of industrial history. The material comprises ahreds and patches of every conceivable shape and colour, and the first process is the sorting of the various cloths and eliminating all rubbish and foreign materials. Where necessary, sterilisation in '-~a special steam steriliser under pressure is' carried out. The next process is the teasing of the materials by a revolving drum studded with teeth, and this final phsse calls for an exceptionally powerful motor lo keep it revolving, and makes the industry a largfc. customer of electric power. %_■ The product Is made in thisee classes, according to the original sorting, and there arc three standard qualities, used in bedding, cushions and upholstery. Takle Brothers also contribute in another direction toward public comfort in the manufacture of springs for all kinds of upholstery. Messrs. Takle Brothers' factory is situated at No. 49 Sale Street, Auckland. I i" R,n> I' ll ope T ' indefm'W * fore milk formfor AU TRAV «- cooos Ma de in auckt a * v Rd Specify , CRESCENT ) for all Painting ■Purposes I HgBS Authorised by the Auokland Manufacturers' Association.