Page 18 Advertisements Column 1

New Zealand Herald, Volume LXII, Issue 18996, 18 April 1925, Page 18 (Supplement)

mt,mmiiiiitiiiiimniinniiiniimimn»iHiimimnniiimni IlillllillllllllHlllllllilllllllllllHlllllllllllllllllHlllliniilll ON THE SECOND FLO ] Fur Trimming It would seem that no garment is complete without its trimming of fur. On the Ground Floor the fashionable Coney and all other Fur Trimmings of note are obtainable in all widths. The above pretty frock style is suggested by McCall Pattern 3935, and what more delightful as a material for 'its than an all-silk satin. It is obtainable in a full range of beautiful shades, and reasonably priced at 6/11 per yard. It will launder, too, if required, and is 38 inches wide. Five and quarter yards will malv the frock. One of the fashionable ensemble Suits as suggested in McCall Pattern No. 399 I. A smart Covert Suiting, striped for the frock and plain for the coat, would be well chosen. Of the Striped Suiting one and three-quarter yards, in 54inch, at 19/6 per yard, would be required, and of the self colour two and five-eighth yards, at 15/6. The Coverts are in very choice Beige colourings, and of particularly fine quality. For this, distinctive Coat, McCall Pattern 3861, one of the ndw Marie Tweeds is suggested. These are showing in four shades of Brown, with darker line 3 ; forming large checks. 56-inch. 11/6 per yard. Three yards are required. All-Wool Dress Flannel at 7/11 per yard. A beautifully woven soft finish Flannel, much in demand for winter garments. Forty inches wide, and obtainable in Almond, Navy, Violet, Fawn, Saxe, Light Brown, Putty, Cream, or Black. - , *nfSSlbk. Child's Coat and Hat, a smart little outfit from McCall Pattern, 3881. Especially suited is a Brushed Wool Coating in 54-inch width, at 8/11. Obtainable in Rose, New Green, Grey, Light Fawn, or Brown. For age six, one and five-eighth yards would be required. for next week — Satin Shimmer at 9/11 In response to the vogue for bright faced Satins comes this beautiful production in a range of delightful evening colourings. Beautifully soft, it is adaptable to graceful draping, whilst its beautiful shimmering finish makes it particularly effective for evening, dance, or party frocks. Width, 38-inch. Colours: Gold, Flamingo, Paon, Kingfisher, Jade, Sunset, Helio., Apricot, Rose, and Saxe. Tapestre Tweeds. In these new productions one may secure at a very modest outlay the makings of an extremely smart and serviceable garment. Showing in a wide colour range, and reasonably priced at 4/6, 5/11, and 6/6. Armure in Self Stripes and Checks at 6/11 per yard Though so reasonably priced, this is a beautifully woven woollen material, that has both smartness and good service in its favour. A material suited for all classes of frocks as well as children's wear; 40 inches wide, and showing in Nigger, Putty, Reseda, Navy, Tan, Grey, Fawn, and Deadleaf Rose. Write for Patterns. Country residents who would choose material requirements from the smartest weaves and colourings should not delay in writing for sample sets, which are posted free upon request. Qimi-knickers, from McCall Pattern 4024, for which Crepe Miranda is the material suggested. This excellent fabric is obtainable in Ivory and a full range of lingerie shades; 38inch. 7/11. One and threequarter yards required. Printed Chiffon Velveteen. Here again is a wonderful assortment in designs and colourings, in qualities that will give satisfaction in every respect. Altogether there are 24 different colour effects—27-inch, 6/11, 8/6, and 9/6; 36-inch, 9/11. The 6/11 quality is a printed corduroy velveteen. More New Buttons. raped on Living Models -1 r /ODERN methods of merchandising again demonstrate the facilities for choosing. To see the new materials as they would actually appear when made up is surely the ideal condition under which to make selections. \ 1 For this purpose the novel method of DRAPING ON be introduced on Monday and following days—and twice daily; MORNINGS AT 10.30, AFTERNOONS AT 2.30. This interesting means of display not only illustrates the possibilities and effects of the new weaves and colourings, but also the smartness and simplicity of the wonderful McCALL PRINTED PATTERNS, from which the styles will be borrowed. ON THE SECOND FLOOR— Special Cutting-out Service. During next week those who choose materials and McCall flrl VNHHH patterns may, if desirous, have the garments cut out at the ut^rflx V following nominal charges:— lIWPw or Blouse. J jp Skf M\ 2/- for all other garments. / J 4-04-5 This delightful little Evening Frock is suggested from McCall Pattern No. 4045. Fashioned in Broche Crepe de Chine, in which there is a glorious range of colourings; four yards would be required. Width, 40-inch. Price, 13/6 yard. A very smart coat design from McCall Pattern 3897. Chisel Cord Velour, one of the season's newest productions, is suggested. These are showing in Light and Mid Brown, Beaver, Light Grey, and Navy. 54-inch. 15/6. Two and three-quarter yards are necessary. Tweed Cloakings. Never before have they appeared in such smart weaves and colourings. Especially outstanding is a range of Knoppe Flecked Tweeds, with overchecks in various subdued tonings. These are priced at 13/6, 15/6, and 17/6 per yard. And "Betty McCall" will be present Ready to confer and offer her expert advice and assistance on all matters pertaining to the McCall service. SPECIAL! for next week — All-Wool Gabardine at 7/11 In just a nice weight for one-piece frocks, the Gabardine is all-wool arid of excellent quality. Just the f a | )r . ic e " sirable for smart, serviceable, winter styles. 54 inches wide, and obtainable in colours of Tan, Reseda, rutty. Dark Saxe, Nigger, Cherry, Grey, Navy, Fawn, and Bottle. Verlaine Velour is among the new productions recently opened up. In soft velvet finish, and in multi-colour effects, with a stripe that is absolutely new and different from anything previously shown, and suitable for either frocks or costumes; 54-inch. Reasonably priced at 12/6. The New West End Tweeds are quite a feature of the new materials. They embrace many extremely smart colour effects, including shadow block c |^ ec £ s ' fancy patterns, and bordered designs, as well as indescribable patterns, the like of which have never before been produced. The Fashionable Kasha Cloth. No fabric has created such a furore in the fashion world as this excellent French production. Of nice seasonable weight, it is a woollen fabric, new m texture, of excellent quality, makes up so easily and well, and comes m the very latest tonings. As Kasha Cloth will be in big demand, early choosing is advised. 46 inches wide. 19/6 per yard. Chisel Cord and Check Velours. With checks and cords attained, as though the material were actually grooved, these excellent Velours introduce another new note. They are in plain colours, 54" inches wide, and splendid value at 15/6 and 16/6 per yard. Plain Colour Velours are showing in a very comprehensive range of shades, with qualities from 14/6 to 21/- per yard. Overcheck Velours the very latest productions. There is nothing smarter or newer in Velour Coating than these beautiful productions. The various combinations, the richness of the colourings, and the excellent quality of the cloth, place them foremost in the new coatings. 54-inch. 21/- per yard. FOR SER Buttons are in great vogue, and to an already wide assortment another big range has just been added. Black Chjffon Velours— A Special Feature! Anticipating a big demand for the fashionable black chiffon velours, stocks were prepared accordingly, and patrons are offered a wonderfully wide choice in this lustrous pile fabric. Width, 38-inch. Prices, 17/6, 18/6, 19/6, 22/6, 24/6, and 27/6. QUEEN ST. "Peerless" Velveteens, 27-inch. Fast pile and dye, and the finest value obtainable. 6/11 quality, in 19 colours, Ivory and Black. 8/11 quality, in 31 of the most delightful colours, and Black. AUCKLAND Chiffon Velour. Beautifully soft, it enables the most delightful draping effects, whilst its rich, lustrous pile gives it a charm quite irresistible in appeal. The colour range includes Apricot, Bronze, Brick, Canary, Nattier, Vieux Rose, Violet, Cherry, Dark Cherry, Electric, Powder, Pale Apricot, Nigger, New Green, Apple Green, Saxe, Lilac, Shell, Cream, Tomato, Sunset, Fawn, Grey, Navy, and Gold. Width, 38-inch. 17/6 per yard. Chiffon Velveteens. It can be said without exaggeration that this season's ranges are the finest we have ever offered. All the goods are of fast pile and dye, whilst the colour ranges are very extensive and complete. Width, 35 inches. Prices, 8/11, 10/6, and 11/6. jy A very smart Coat Frock is suggested from McCall Pattern No. 3807. Navy Serge is a very suit-* able material, and a splendid value line of Pure Wool Botany Serge, in 58-inch, is priced at 12/11 per yard. Two and three-quarter yards are required, and three-quarters of a yard of contrast material for the front. A delightful Neglige and Bandeau from McCall Pattern 3852. Jacqueline is a very appropriate fabric, being soft in texture, s of nice body, and in a neat jacquard 'effect. Obtainable in Blue, Rose, or Fawn. 38-inch. . 5/6. Three and a-half yards are required. SPECIAL! for next week— Velour Coating at 14/6 One of the most popular and satisfactory coating materials, the Velour offering next week is an all-wool production, thoroughly dependable in every way, and obtainable in the following shades:—Nigger, Putty, Rust, Stone, Fawn, Saxe, Reseda, and Black. Width, 54 inches. Chiffon Velour Embosse. This sich silk pile fabric is embossed in handsome designs in self colours, and may be obtained in Black, Electric, Turquoise, Lilac, Gold, Cherry, Sunset, Salmon, Apricot, Phlox. 36-inch width. 23/6 per yard. Jllflllllllilllimillllillllilillll iTHnninniinniiinnnnniniiiniiiHHiinnnnniiiniiiniiiniiinni[inininnniniiiiiiini»iinniniiin!ii Printed and Published by Hekut Hoetoh, of Romuera. and WiLLiiV Robert Wimoh. o£ Takapuna, tor the Proprietors, Wilson and Hobton, at their Offices. 149, Queen Street, and at 1 and 3, Wyndham Street. Auckland, New Zealand, Saturday, April 18, 1925.