The following letter from Messra. Stewart Dawson and Co., the celebrated watch manufacturers of Liverpool, will give the public an idea of the value of' tha Auckland Weekly Niiws as an advertising medium :—" Gentlemen, —It is just five years since we first made ourselves known to the public of New Zealand through. the Press of the colony. A long and widespread experience in the old country in acquiring publicity, and in keeping up our extensive connections by the same, taught us to approach the colonial Press with judicious care in selecting the best and most reliable mediums. We certainly cannot refrain, on this important vi»t of ours to the colonics, from returning our sincere. thanks to the hundreds who have - become customers through the Auckland Wkbkly News. No doubt many will.be surprised to hear that our first announcements brought hundreds of orders, with remittances of cash, J from . the colony, all the' way to Liverpool, England, 13,000 miles. We may here mention that the number of orders received through the Auckland Weekly News stood at the top of the list of all the W3ekly New Zealand papers and was only exceeded by one other paper in Australia, and it is doubly gratifying to be able to say that we then made many valued customers from amongst its readers who have continned to patronise us to this day. We are in no less a degree gratified at to-day being able to address these few lines from the city of Auckland and .make known bar present announcements to all its readers through itß widely circulated columns.— Stbwart Dawson and Co,, Watch Manufacturers, of Kanelagh Place, Liverpool, England.—To the Proprietors of the AUCKLAND Weekly News."
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Bibliographic details
New Zealand Herald, Volume XXI, Issue 6996, 19 April 1884, Page 6
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282Untitled New Zealand Herald, Volume XXI, Issue 6996, 19 April 1884, Page 6
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