Page 4 Advertisements Column 3

Nelson Evening Mail, Volume XLVIII, Issue XLVIII, 16 July 1915, Page 4

(HE balance of our LADIES' COSTUMES must be cleared out before Stocktaking; so they've been cut down in price until profits have absolutely ■vanished. This is a dandy opportunity for you to get a STYLISH COSTUME for little more than half the original price. Hustle to these money-savers now. LADIES' SMART- TAILORED COSTUMES, in smart, serviceable Tweeds —no two alike—for 255, 355, and 40s each. Reduced from 45s to 60s. LADIES' EXCLUSIVE MO-. DEL. COSTUMES —very, smartly cut and beautifully —in smart TWEEDS and ALL WOOL FINE NAVY SERGES —including the famous "Classic" and ""Petone" Brands—at 355, 455,„ 555,., arid 60s. Reduced from 50s to 955. Some of these Costumes are showing in one .of our Hardystreet windows.

CONFIDENCE V., BLUFF. i HE. old Barnum. idea that people like..to be fooled is-obsolete. Likej wise the fancy, that advertising which, consists of catchy pti'rases or, glaring;, types could sell anything and everything.' ' LIGHTBAND'S GOOD FOOTWEAR requires no such advertising to boom.it; but of course ,we "continue to make known its goodness: —but by honest, straightforward statements. It retains fullest/, confidence, for it is always as good as it looks —is always in. accordance with our high-quality standard, and so. remains the favourite by , P.O. BOX 38; 'PHONE 37; TRAFALGAR STREET, NELSON. m Urea Hut - fe*: a& 8 n lad?' Fdl iPBESENTS TRAF4LGAS STHBJS'K

(We oevzr do things by halves; and we always give « Square Deal.) If our advice means losing the job, WE ADVISE YOU TRUTHFULLY ; If we are entrusted with the work, Wl PERFORM n FAITHFULLY ALL BRANCHES OF OUR TRADE are thoroughly understood by ifa. GAS, ROOF REPAIRS, SANITARY WORK, HOT AND COLD WATER, ELECTRIC BELLS, ETC. PLUMBERS* ETC., IB HARDX-STREET.

Portraits in 06iout /. BY AN ENTIRELY NEW :: PROCESS. A Special Display is new Showing at the Rroma-.Studio HARDY STREET. Tel 182. OPHTHALMIC OPTICIANS, 34S LAMBTON QUAY, WELLINGTON CONSULTATION FREE. VISITS -will be mad© to KELSON / EVERY QUARTER. Dates to he advertised.