Page 3 Advertisements Column 3

Northern Advocate, 29 April 1940, Page 3

rnmmt *2l^ w/M wzna, Named for an ancient Italian divinity; goddess of light—“bright as day.” Now symbolical of openair enjoyment. ■she deserves

m m II ’§ M I #; ? 5; it 1 m \®K;:::;.v MSPfR? »»K * £s^=s **l ®'w -ift “Yes, Madam, Everyone’s Ordering VI-MAX Now” Every day more families give up overrefined, devitalised foods in favour of delicious VI-MAX. The spontaneous success of VI-MAX proves that it is not “just another breakfast food.” VI-MAX not only retains its vitamins, but extra Wheat Germ rich in vitamins and protein is added, making VI-MAX a wonderful vitalising food. You can actually see the wheat embryo in VI-MAX as you stir while cooking. Enjoy vitalising VI-MAX for BREAKFAST and for COOKING cakes, scones, puddings, biscuits, etc. No other food has received more enthusiastic acclamation and approval from health specialists and various authorities engaged in health promotion and child welfare. ViMAX p*’. v,T ftinins 31b Carton 1/8, or 71b bag 2/10, at your Grocers. (Freight towns slightly extra.) AX v'ttq m i n s VI-MAX Is made from WHOLE WHEAT selected for flavour, with coarsest bran removed and with WHEAT GERM added. The most delicious porridge you ever tasted, is easily prepared . . . and what is more, Vl-MAX does not go lumpy. VI-MAX is the only Vitamin-plus Breakfast Food