THE DAIRY INDUSTRY.

Northern Advocate, 23 March 1934, Page 3

THE DAIRY INDUSTRY.

(To tlic Editor), bir,-■ Quality, combined will) suitability, must bo a first consideration in the manufacture of all dairy products. Of New Zealand’s production, the qualj ity undoubtedly is equal to the best on the British market, but there seems some difference in flavour and texture which causes the Danish butter to be j more favoured by the British consumer. Hitherto our dairy experts have concentrated almost exclusively on tested quality, hut a determined effort should now lie made to discover what, or why, is this superior suitability, and how In emulate it. It may be that the (Danes have some superior method of | seasoning their butler. It may be that Jour own conditions and methods of production need improving, or it may be that the method of transport from fae-j tore to ’market needs improving. Such lias .happened, seemingly quite satisfactorily, in the meat trade. Why not with butter? Until a few years ago, the Americans with goods of very in-j j I’crlor const ruction, were pushing the British out of their colonial markets for motor vehicles and agricultural machinery, just because the articles they supplied were better adapted for the conditions under which they were to be used. But the British manufacturers got wise on the matter, chanced their methods, and are now regaining their lo,s t trade. New Zealanders, too, will have to get wise and improve their methods if they are to compete successfully on the world's markets with butter or anything else.—T am, etc., H. J. J. NEVILLE.