NOW A TANGO

Hauraki Plains Gazette, Volume 50, Issue 3057, 2 April 1941, Page 8

NOW A TANGO

POPULAR WAR-TIME SONG SOUTH AMERICAN DEMAND “There’ll Always Be An England” is one of three favourites with ’which ’British music publishers are meeting a growing demand from the Dominions. The other two are “The Last Rose of Summer,” and “I Hear You Calling Me.”

Australia in particular is asking for more and more sheet music from Great Britain, the result of a visit paid to the Commonwealth last year iby Peter Dawson and Brian Lawrence, both of whom have done much to popularise English ballads. To-day, British music publishers are exporting as fast as paper supplies permit. Exports to South America are actually up by 300 per cent, since the war began. The chief buyers are Argentina, Uruguay, Brazil and Chile.

Nowadays Buenos Aires musiclovers who want the latest thing in music are not sending to New York ■or Boston. They send to London. Music is four times cheaper from London than and it comes in half the time. It is the old favourites that are in demand, melodies like, the “Grasshopper’s Dance,” and the ballads of 25 years ago. Moreover, British musicians are ' adapting themselves to capture a market formerly held by Italy and Germany, and for South America they are “translating” their foxtrots and other dance music into tangoes.