Page 11 Advertisements Column 4

Evening Star, Issue 21081, 19 April 1932, Page 11

98% of the lovely complexions you see on the screen are cared for with Lux Toilet Soap mi ill BMW! ' ' ' ''-Vi' V'* % * mmmm i /t V*'&' . | V' 5 N. .i.. The CRUELLEST TEST A SKIN CAN MEET Under the glare of the huge lights of the talking picture close-up, every tiniest defect Is revealed. ESTHER t RALSTON, Independent star, says; "I always use Lux Toilet Soap to guard my skin” JANET GAYNOR, Fox star, in the which so well sets off her flowerlike beauty. This bathroom is one of the most charming in Hollywood. ,f There's a caressing quality to Lux Toilet Soap that IJoave never found before . , A- & SiISSS V. v.^ ■ V ■ iilliil Now ••. in New Zealand, this Same Lux Toilet Soap that gives these World-famous Stars Exquisitely Smooth Skin In Hollywood, where loveliness and magnetism mean success, they realize the tremendous importance of beautiful smooth skin. “I don’t know a single case where a girl without beautiful skin . . . has become a star,” says William Beaudine, FoX director, voicing the experience of 44 other leading motion picture directors. "Helps keep my skin smooth” says ESTELLE TAYLOR. MAE MURRAY, Independent star: ”1 use Lux Toilet Soap. ,} "Lovely skin is the greatest asset a star can have,” Mary Astor explains. “Without it you cannot photograph successfully in a closeup.” For make-up is no help under the blazing close-up lights. Mary Astor keeps her ivorysmooth skin always lovely with Lux Toilet Soap. In fact, nine out of ten screen stars use this wonderful soap. To-day in New Zealand, Lux Toilet Soap is on sale wherever toilet soaps are sold. Start using this fragrant soap now! White, pure, lasting—reasonable in price, Lux Toilet Soap is milled and blended by Lever Brothers (N.Z.)| Limited, Petone, MARION DAVIES, M-G-M star, says; "For the very smooth skin required for the new talking and technicolor pictures, I find Lux Toilet Soap is wonderful.” miii ■St)?* m JEANETTE MACDONALD, Paramount star: "Talking and technicolor pictures require more close-ups than ever before. For the smooth skin required, I find Lux Toilet Sqap wonderful , , Price reduced to Qi per cake 6.65.8 N.Z:

WHOLE WHEAT BREAKFAST FOR HEALTH FOR Health and Flavour alike, there’s no equal to these tempting golden biscuits of finest whole wheat. Wheat, enriching your system with Vitamins A and B! Wheat, the great building, energizing food —in its most appetising form! Buy a packet to-day— and have the best breakfast of your life TO-MORROW. Toasted \ready to eat. mu WWWwi -O Mm mm act* Gro fro"' WHOLE WHEAT BISCUITS Made by CEREAL FOODS (N.Z.) LIMITED, Christchurch and Auckland. A. H. FAIRMAID, Consulting Optician, For his health's sake! There is no doubt that unless a child's eye* are given the care they deservo his general health will suffer. Lessons and close work from morning till lato at night weaken his eyesight and make school seem terribly hard. For his health’s sake havo his eyes examined NOW. Fairmaid Optical Co. Ltd. QUEEN’S BUILDING, PRINCES STREET, DUNEDIN.

Woods’ (Treat Peppermint Cure for children’s hacking coughs.—[Adyt.]