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And Business To Our Customers. m The newspapers which advise people to reduce and reduce again their personal expenditure are doing great disservice to the country at a time like the present. ■' Almost the worst evil that could befall us Is widespread unemployment. That will surely come about if ladies allow themselves to be unnecessarily alarmed, and cease buying wearing apparel and other articles. Many thousands of factory operatives, dressmakers, milliners, and shop assistants will be thrown out of work, and their unfortunate condition will necessarily be a menace to all, Including the public who by keeping as nearly as possible to their ordinary habits as shoppers might have prevented it with very little trouble. 11 The one commodity it Is necessary to exercise rigid economy with is food, for the very obvious reason that there is no absolute assurance our supplies will be continued in sufficient quantities. U It is our duty to stop as few purchases of clothing and general articles as possible. This Is the best way to help one another at the present time. The workers and the country want not charity but work. Will our customers help us to help them obtain it? GEORGE STREET, DUNEDIN.

" JCti." ?aid the old gentleman, Blcinly, "I "will rot do it- Never have I aold anything by false and I Trill not begin now. It is an inefrior grade of shoe, and I -will never pass it off ae anything better. Mark it "A shoe fit for ft queen," and put it in the window. A queen does not have to do much walking. Dr Blomfidcl. a former Bishop of London, was a widower with children. He married a widow with children, and he had a family by his seoond wife. One day this lady rushed into the library and said, in an excited tone: "Do come to the nursery. Your children and my children axe endeavoring to kill our children."

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Page 10 Advertisements Column 3, Evening Star, Issue 15665, 2 December 1914

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Page 10 Advertisements Column 3 Evening Star, Issue 15665, 2 December 1914