I a » j “City Fashion Retailer sells W'WlpFh entire V advertised W' stock.” Mrs Mitton, owner of Mittens “| inserted a $65 advertisement in “The Press" Fashions tells her success story. Shopping Highlight column on Monday, July 30, advertising “Maggie T” dresses for $l6O each. ■ I • | chose this column because it is always _—\ cck P |aced Prominently in the paper and other i rrom • a sin 9 ,e •I’ oo retailers have had success from advertising in it. I \ \ advertisement placed utilised the Press Art Department to sketch my 1 .fe \ \ Y-lSk \ * n our re 9 ular “Shop- advertised garment, and was very pleased with I \ ping Highlights” the job they did. I /-OK I column. These two important factors enabled me to sell I I my entire advertised stock of 10 dresses in the \ | t hree days following the advertisement. I was also \ \ delightfully surprised at the number of enquiries I 1 ' f* 111 VP—?? \ got from outside of Christchurch." \ * SoT"’ i Advertising placed in “The Press” can work for I -M WT \ y° ur b usin ess or store too. “The Press” is read I 1 I by *216,000 people aged 10 years and over every day. Tell our readers what you or your 1 ' ■ 'll/ I . c 1 business has to sell. Phone 790-940 and ask to I i --S C-T/i I speak to Barry White, Retail Sales Manager, or I i / ; ■ V' Gz ~ pitting l l Ron Provan, Classified Advertising Manager. They will arrange for a representative to help plan your I s^ i!is advertising. 'McNair Print Readership Survey 1983 THE PRESS — the selling daily newspaper in Canterbury and the South Island
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Press, 7 September 1984, Page 11
Word Count
275Page 11 Advertisements Column 2 Press, 7 September 1984, Page 11
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