CHILDREN’S TELEVISION
U.S. survey findings W.Z. Preas A«sn.—Coppripht) NEW YORK, September 9. A report on America’s children-oriented Saturdaymorning television programmes says that 71 per cent of the dramatic programmes contain some form of violence, and that on average, there is one advertisement every 2.8 minutes. Dr Earle Barcus, a professor in communications research at Boston University, who organised the survey, said that he would submit his findings to the Federal Communications Commission which is studying children’s programming. “The most depressing aspect of the programme content was its lack of diversity?’ Dr Barcus said. “We found the same repetitive stories in animated form.” Dr Barcus himself watched 1125 minutes of Saturdaymorning television during May and June. His report does not take into account the programme changes planned soon by the principal networks. The report was commissioned by Action for Children’s Television, a citizens’ group founded to obtain better children’s programming.
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Bibliographic details
Press, Volume CXI, Issue 32708, 10 September 1971, Page 11
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149CHILDREN’S TELEVISION Press, Volume CXI, Issue 32708, 10 September 1971, Page 11
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