Page 9 Advertisements Column 2

Press, Volume LXVIII, Issue 20624, 13 August 1932, Page 9

Down the endless years woman has consistently sought one gift above all others ... the magic that transforms drab existence into vital living, that brings enchantment to its possessor and joy to its beholder. She has sought the gift of beauty t To the gods of Ancient Greece she prayed for this priceless favour, the attribute of goddesses. In the search for a magic elixir she enlisted the alchemists of the Middle Ages, t Yet today in this prosaic-seeming Age her quest is easier of fulfilment than it ever was before. Science, Art and Commerce have inspired miracles such as gods and alchemists never knew. ''{ In a thousand corners of the earth exist wizards who in the guise of Commerce, make real these miracles of Art and Science. And in every town, however small, are kindly genii to bring them within of every woman, t 1" *i* *i" We at Berlei like to think of ourselves as playing an important part in the performance of these miracles, for it was at 'Berlei s instigation thai Art and Science conspired to evolve today's foundation garment, a Juy not only to heauty, hut to health . . , and without health A WORK OF ART IN BRONZE -" DIANA " by PAUL MANSH* there can he ho heauty. The shape of the modern foundation garment contrived hy "Berlei is determined not hy the manufacturer hut hy the anatomist, the surgeon and the mathematician. It is upon this foundation of Truth that the stylist weaves the witchery that will not only create heauty, hut preserve it through the years. RGRLei