RESEARCH ORGANISATION British Official Wireless Rec. 11 a.m. RUGBY, July 22. Fifty of Britain's leading businessmen, representing the strongest commercial interests in Britain, with a total capital of several hundreds of millions of pounds, met last week to set in operation a British export trade research organisation, known as "Betro." These businessmen were the nucleus of 99 founder member firms and 112 oidinary member firms of the new organisatloThe chairman, Mr. Ivor Cooper, after commenting on the strength of the organisation, said: 'We are here because we believe that foreign trade must be based on accurate and continual market surveys."
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BRITISH TRADE, Auckland Star, Volume LXXVI, Issue 172, 23 July 1945
BRITISH TRADE Auckland Star, Volume LXXVI, Issue 172, 23 July 1945
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