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| "Fashions That Cost Less Than Expected"j S - ejiiiiiiiiiiiiiiiiiimHiiiftiiiTiftiiiiiiiiiiiHiiimiiiiiiMiiimii ■hiuiiiHiiiiiuniiniitiiiii iiiimmiiiiiiiiiiiiuiii ||j M. &C. fashion apparel possesses the. quality and distinction of /C 1 i[ I a i n-< * fr> i T% 1* XT 1 |f exclusiveness — minus the cost .... The style-conscious woman J * JB§ ' Another TriO OI TeltS KeVeallllg JNCW | j m knows that many things are costlier than right — that the right tilt %p ' V * ~*A "Ri*mi Ti«PQfmpntfi S I of the hat, a certain twist of a scarf, a piece of costume jewellery j~* % I lMtereilt DTIiX! 1 reatmeiltS , | m judiciously placed, the correct choice of bag, shoes or "gloves not only , 'gTOfcc-qL /Cw-' ''''VVs. £ * \YW\ * 1 ' ' ' !S \ >S \ I I i| denote inherent good taste and unfailing sense of chic, but show that jfiS, /JJSaH&fla W^M^X' & 5 / \ A-39 The new / \ | | IS the wearer avoids the pitfalls of indiscriminate buying. Again • §\ Iv liVifV V \ " mushroom" shape in / , §'/|j gl M. & C.'s prove that "The low cost of being well dressed" is a JjEsISHhSk ifjff Uti Mff/ff\\M eL T r 'H - S felt ' with stitched fl j ~|j ' KH|l Smart Cut and Moderate Price are Outstand- , JYIW I v A - 40 () 11 // \ \\ 1 y ing Features of these New Tailored Costumes m-~* ,y | A-41 — Exceptionally jr J / jpw* #3/ J | M \ \r/ A-34— Cut on fashionable A-35— This smart Three- A-36— The longer Coat is |\\ & I I tl * e newest lines, with &%$%. |§>f ■. Kf ife* I'll H| j \ )iS slim line8 ' smart and P er ' oiece Suit in tweed mixture much in demand, and for (L \\ * J I cleverly folded crown "* /«> ■«%I g < Li ' : fj\ fectly tailored, this semi- is belted at back and fin- the fuller figure is decid- ffiMU I to give "tammy" effect <f \ 1 1 Ipfi JmW*-'<9& r ■ r- . , , . , . , , . , , . edly nattering. Jhe model / OPM WHI 3MM = anrl witb cnfi-h/ /iSslr>-4i / <&' = = Lii fitting Costume is fashioned ished with plain pipings. above is made in novelty '™ Wflf = and nnished with sottly j|K\ - 1 " from fine flecked navy suit- The individual blouse in flat checked cloth, trimmed W W | lOlded Bat 1 n riDDOn |ffl|\ \ g 1 jp A-31 A-32 A-33 ing. The skirt has side crepe is stitched with pip- with mo,e cone y: A-38 1 across back. In nigger frffi m \ ~W Vm\ M ' \ pleats and well-fitted waist- ing, to tone. In brown, left sfd'e *1n fur felt of SUperb qual- § ty\ M. |:| I ft For .those Inevitable Gold and Rainy Days " ne: Kaed Jl th # : , 2 a # J wine,navy< £?/!£" 1 lty ' 39/6 W\ F •■l'-SI chine. ■Ph/IQ/fi X?C/10i/£! pn/IA//» Satin. charming in its § w ' \ \ IP' 3 A.31-A smart Leather Coat A-32-One can be as smart A-33--Practical Coat of Tweed - W/IU/V XO/ 1 / D X 5/ 1 / O | V |11 is a' most desirable garment on a wet day as on a fine one ' n multi-coloured conventional and link cuffs make it a ;niiiiuniimiimiiiiimiiiiimmu i iil!inilliiliiiiiiiiiii!iiiiiiiiii!iuiliniuillui!lllll!llllllllllll,'lluiliMilMii,'l!lllliiiiilliiililllilllllllliilllllllllHllillHinMllllllll|lllllui =- 1 a a muo «>"»" , . .1 • .i __.i„. . design in sable tonings; pointed , w .., ~ £. , , D . „. . ... „ particularly effective choice .; = =i= for motoring, flying or travel- . f, tL !, f voke at back Dockets and strao- oeauhfully-fimshed Permanent Wave for 30/-. Expert for mtm w ear i„ . ; . B | " ' ° tion or clothes style and pro- yuK.e ai um.it, pubttcis anu „~«w«#««o »«J /„!„„/ „ / ,(/„,J„ pi,,;;- c_;«_ r-r<L n oyster, pink, parchment, -.''Niii M ill in: iM in ihi [in niun in liiiunnniiuniniMnjinniKii; mui inn iui Niinninni ninutinintMH iiMiiiiinu riHiMiiiiniiiiiiiiiiMiiiiiiiiiiijiiiiiriJiirtiiiiiiiiliiiiiMiuuiu*-. I g ling. The small fitting style is tection against rain are no P in S s made in reverse way of Operators and latest methods. ttiyUlS Larle baton—fifth Floor. and lemon. OQ/A i I g .■{ in the popular bottle green longer incompatible. For in- material; sable coney new stand- Telephone 42-800 for appointment. OiJ I O | » tj i xir t? . . ♦ ♦ j 'I = ■ shade, and a new feature is atance, the generous fitting off collar; fully lined | All Weal Way TO Entertain Friends |.[ _■■ m the semi-fitted back; finished ™W»er-I«ed Raincoat dlus- Jto/liJ/D — -. A *i . — 1 —A select Bridge Party in M. & C.'e Reception Hall. Commencing IM. trated above is of attractive ' '■ A I i '• = = with storm wrap and well- pastel blue tweed, cut in i ■ i tik M H M * I § J i = next week, this charming room will be available for Bridge Parties on ' | || tailored collar fastening high double-breasted style, with Black and White Scarves. j'%/ ■g 1 I Tuesdays from 2to 5 p.m. Afternoon tea served at 3.30 and during 1 g Hif desired; belted, and cosily and inset poc- grt Black XVA. JL Ju£ X \.S L&\J V JLV ULI»* I by Mr. Reg Morgan. Charge for each person: |.J I lined with fleecy plaid in black San and only Scarves, featuring new and effec / = two shillings. Players are requested to supply their own cards. I s iz~ i . tive designs. Very smart. , "' . 5 . , ~ g I " ,dv " ,ilc - £7/19/6 29/6 c „„„ dF ,:r 6/6 Queen Street - - Auckland . - I For rert "* ,i ™" rin » 42 - 800 - II :— i » '. ' ' , r .'iiniiiiiiiniiiiiiiiiiiiiiiiii!iiMiiiiiiniiiiiiuiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiii[iiiiiiiniiiiiiiii!iiiniiiuiiiimi!M!iiiMiiii ii miiiiiiiiiiiiiiiiiimimiiiiiiiiiiimmiinimiiiiin; =

.SERGEANT DAN AMONGST T-HE'"LAPPS' & THE IR~ REI NDEER •jk, - ; 111 », i IP FOR THE CHILDREN — " — —-— C --~— — ■ ■ ■ a t^ t :riJ^ izSnX- more a T I this md oiher Did you know that the reindeer sheds its interesting things in the free story book horns once a year, and new antlers appear of Ser 9eant Dan's adventures. Write for ) as mossy sprouts? The old antlers lie V° ur ''REE copy now to "Sergeant Dan," ■ i . around in> the stockyards and stamping P.O. Box 24, Gore, N.Z, and enclose °d ( grounds like the dead limbs of trees. stamp for postage. ■ TO MOTHER & FATHER INTREPID MANHOOD OR SHY NERVOUSNESS? Y o»two > alone have the answer to your child's future Youllf d ° Ubt f t0 tHe tyPe ° f ma " Se^eant D *" will become. IZ IAT ° f VOUP OW " ChMd ' S future -v.lopm.nt if you will SKEWS Til CO nL C f, a " Ce ~P erfect hea,t "- Food is of vital importance. , . , mUSt C ° ntam a " the ele ™nts necessary for red-blooded health and A I 2ZnJT m " SUCh a f °° d - Cpeamoata supplies the necessary hi iT.„- °" th6ir PPOP6P P" O P for Z n „.H PP ?" dren '° Ve C - eam °ata with milk, honey, Zl.ll 9 T I SyPUP * EaSy t0 PP6Pare ' Peady t0 se " ve ! " minutes. L. Creamoata costs less per plate than other cereals. Fleming & Co. Ltd., Lapland, Siam, Papua, «OP6. The Sudan, Africa, etc. —these are the thrilling scenes of Sergeant Dan's adventures. Get fiRPAM (V THE OAT . . The hot cereal breakfast every child needs all the year round. MAY I', lyol.

"€very Picture tfM////Y//■'///#// ■ HARMFUI EXCESS URIC ACID! |£EEP YOUNG AND ACTIVE; don't drift to rheu- *"■ matism. This tendency is due to excess uric acid in the system, which can only be overcome by healthy kidneys. Heed the early warnings of kidney weakness. Use Doan s Backache Kidney Pills immediately you experience backache, irregularities of the bladder or rheumatic twinges. In this way you will avoid the danger of painful rheumatism. To prevent or relieve uric acid complaints, there is nothing so good as Doan's Pills. LASTING PROOF. Mr. 11. J. Gardiner, who lives at Point Chevalier, Auckland, says:— "About twelve months ago I was In a very had state of health, owing: to serious attacks or disordered kidneys. My back never ceased aching:, and at times the pain was so acute that it was torture for me to stoop or mqve quickly. I always felt tired and had no energy for anything. Dizzy attacks aiso troubled me and the secretions were somewhat disordered. Alter trying all sorts of medicine, without deriving any ueneut whatever, I heard good reports of Doan's Backache Kidney so , s , ei ? t ror some without delay. When" I had taken a couple or ever so muc h better, and by the time I had used seven nr A? i^' Q ? c . om P letel y cured, and I have been splendid ever since. Fnf.r , . le Kl ? ney Pil,s should be taken by all kidney sufferers." nf XHrini a J J",* Gardiner says:—"My cure still holds good, no T>mc £ y trouble having returned since Doan's Backache Kidney rills fixed me up over Tour years ago." Sold "by all Chemists and Stores, or from the Proprietors, Foster-McClellan Co., Sydney.

YOU HAVE seen him, walking gently officewarcls. One foot stealthily after HSP A Ffc AAUI P t^ie ot^er ' not an " the Li AUAU ii £ ground. Suddenly—the rat-a-tat-tat-a-tat-tat of a screeching road drill. He stiffens convulsively. Wilts. And then walks slowly on. Ugh! Headache is a ghastly business. £ SO GHASTLY that it is hard to realise that a man will deliberately go out and get a headache. Yet thousands of men go out in cold blood and get a headache for the following morning. 9 THE HEADACHE FOR NEXT MORNING is to be found usually at those houses where there is 4 much spots.' And the joy of much spots outweighs the disadvantage of the headache to come. q BUT HEADACHE is no longer the inevitable penalty. If you drink McCallum's Perfection Scots Whisky, a headache next morning will not fall to your lot. q jA| MATTER WHAT your limit is— four, eight or a dozen —we say. emphatically that you can drink twenty five per cent, more of McCallum's jl Perfection than you can of other whisky without getting a headache Jguß THAT STATEMENT is made deliberately, and with the full realisation of what it claims. That it sounds exaggerated cannot be helped.'' ■ It is fact. Ana as fact, it must be stated. 0 A CIGARETTE MANUFACTURER overseas has made much of the slogan, 4 Not a cough in a carload.' With apologies we convert it for McCallum's Perfection Scots Whisky, to ... . A g ««: NOT A HEADACHE IN A Auckland: Cooke & Co. Ltd., Albert Street OTT . Wellington: Ellis & Manton Ltd., Bond Street HOGSHEAD* A Christchurch: Frank A. Cook Ltd., Colombo Street Dunedin : Lane's Ltd., Carroll Street.

Permanent link to this item

https://paperspast.natlib.govt.nz/newspapers/AS19310502.2.182.1

Bibliographic details

Auckland Star, Volume LXII, Issue 102, 2 May 1931, Page 14 (Supplement)

Word Count
1,645

Page 14 Advertisements Column 1 Auckland Star, Volume LXII, Issue 102, 2 May 1931, Page 14 (Supplement)

Page 14 Advertisements Column 1 Auckland Star, Volume LXII, Issue 102, 2 May 1931, Page 14 (Supplement)

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