NEW ZEALAND MANUFACTURES.

Auckland Star, Volume XLI, Issue 243, 13 October 1910, Page 9

NEW ZEALAND MANUFACTURES.

SHOULD THEY BE BRANDED?

_ a discussion which took place i tie meeting of the Committee oi Jh Auckland Industrial A-ssociaii/m Tuesday afternoon, .it would appear as ™soipe Sew Zealand manufacturers are Inclined to mark their goods ".Made 1 -New Zealand," not out of fear of the fluiity of the articles made, but bsLjse there etill exist? a prejudice Siongst tie people in favour of an artide made outside the Dominion, sevj steers -were read at the meeting, Sikh pointed in lbiU direction - Mr B- Buttle I president) said the Yew Zeatad -woollen industry had been halt up on the basis of all wool, and 3d be very well suited by the pro- * Ito brand goods "Made in New Zealand." Still some of the goods turnS<rat by the _ew Zealancl miUs con " Sted of a mixture of wool and cotton, ' "Ljj as flannel, which, for certain pur!Les might be eqmil to, if not better ihln an all-wool article, but the point mTthst su^ l articles were purchased « all-wool- The manufacturer in sellins the flannel would prolKibly point out - JjJU jt was not all wool, but when it eot into a shop without any distinctive ■ Ljaj it was often sold as all-wool, pos«Hv by inexperienced .salesmen, who . Sere not aware that it was a mixture of -B-00l and cotton. He considered .' jinion goods should be branded a.s such ■ rZL few yards, a= not to do so meant jJLr-to the woollen industry. rfnji H Dearsley contended there was •. »prejudice against high-grade boots and ■ B&es made locally. .... , • ■Rolson asrreed that 11 people ! toald not distinguish the Xew Zealand ; I article, 'they were quite content to pur--ijase it, but often would not look at '. ft when they were told it was made in ''. the Dominion. . . "■ Jlr'H. C. Clark mentioned that in Australia a certain boot was branded rjsA which many purchased, believing the letters meant United States , ci America, whereas it also stood for United States of Australia, Mr. Wil- , son pointed oat that if the branding ■ iras insisted upon, it would cost hie firm an additional £6 to £10 a week. It -was agreed, on the motion of the chairman, to urge that all goods made ■ partly of wool and partly of cotton ' should Tμ oranded as such, and the percentage of cotton clearly stated; aUo that "the -woollen goods should be so branded. It was also agreed to draw the attention of the Siinister to the • 'feet that much of the New Zealandmade dotting is composed of imported material, and to saggest that such articles [should be labelled "Made in New Zealand from imported material."